My design process always begins with understanding the context and purpose. Without clarity of why and for whom, design cannot truly create value. From there, I explore possibilities through research, empathy, and iteration. Translating insights into interfaces that not only look good but also solve real problems.
I’ve partnered with engineers, product managers, and business leaders to shape the product. In each collaboration, I focus on building alignment, uncovering opportunities, and crafting user experiences that balance usability, scalability, and business impact.
I thrive in cross-functional environments and bring clarity to ambiguity. Whether a product is still an idea on a whiteboard, in rapid growth, or operating at enterprise scale, I adapt my approach to meet its evolving needs.
UX & UI design
Design research
Project management
Graphic design
Art direction
Creative thinking
HTML/CSS
Design
Digital Product
Art